东风雪铁龙2003年7—12月公关宣传计划提纲

产品投放 Product Launch:

富康新浪潮舒适版上市 Launch FK

爱丽舍VTS上市 Launch ELYSEE VTS

爱丽舍SX16V上市 Launch ELYSEE SX16V

赛纳XSARA上市 Launch XSARA

产品后续宣传 Post Launch Communication

各新上市车型的后期推广

Maintain media exposure of new models after launch

事件公关　PR Events

富康夺取全国汽车锦标赛上海站冠军

FK as a champion in Shanghai Motor Race

爱丽舍在亚运村市场销量夺冠

ELYSEE has a good sales volume in Yayuncun market

其他 Others:

东风雪铁龙武汉商务大会召开

Dongfeng.Citroen business convention was held in Wuhan

龙讯创刊　

Launch the dealers publication “Dragon Communication”

爱丽舍16V推出，强化了爱丽舍系列产品，竞争优势得到增强

Launch of Elysee 16V has strengthened the Elysee line up and increased competitiveness